About
Experience
Dave Hughes Marketing Analytics helps companies identify, develop, plan and execute new commercial models and service propositions.
With a forty-year track record in both start-ups and leading innovation in large corporates, I specialise in all aspects of commercial and proposition development.
My corporate career comprises more than twelve years in senior leadership roles within the marketing functions of global financial services firms Barclays and HSBC, nine years in interactive TV start-ups, and thirteen years with global ad agency networks Young & Rubicam and Saatchi & Saatchi.